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Showing posts from 2015

Media’s vie for Hegemony!

We are living in an era of multi-platform world, now media is more than an instrument of corporatocracy. One can propagate its own set of beliefs or ideas through a variety of mediums available like YouTube, face book, twitter and many other social interactive sites to create an impact on majority of audience using these mediums to receive and disseminate information. However, war of ideologies is continued unimpeded at new battle fields, to become dominant. Hegemony of media is varying if not fading in its nature in present era of multi-dominant ideas. As Kerlinger [i] and Luhman [ii] describe this fact as ‘multiple realities’ and ‘fluidity of meaning’ which then combine to make a broader picture, a dominant one, widely believed without any resistance. Now Hegemony is transferring to groups of similar minded people as there is great flux of ideas one replacing other, sometime every other day. However, mass media too regaining Hegemony by using these new technologies. The co

When natural disasters hit Schools

Natural disasters are nearly impossible to avoid even in supposedly modernized world today. Millions of people are affected by natural disasters every year, and the impact could be catastrophic. Floods, wind and storms, earthquakes, drought, volcanic eruption, and tsunamis cause 400 national disasters worldwide, an average of 74,000 deaths, affecting more than 230 million people every single year. The United Nations Children's Fund (Unicef) in a tweet, widely used social media site to disseminate information, said that about 175 school going people are affected by natural disasters each year. Most of them face disruption to schooling. So w hen natural disaster hits a country or region, children of that area count to the most affectees, suffering not only from psychological traumas, diseases but also school closures. A tweet by U nited Nations Children's Fund (Unicef)on May 20 ahead of Moonsoon season in most flood affected regions . Natural disasters are not e